Welcome to Ikigai Bold

My name is Ana Cristina Lozano, founder of Ikigai Bold.

I am proud to be from Ecuador, specifically from Portoviejo-Manabi. It makes me happy to able to share a piece of my home with you.

I envision a world where people wake up with the courage to finding purpose, and satisfaction in life. This is what creating Ikigai Bold means to me.

What is Ikigai?

Ikigai is a Japanese concept that roughly translates to "a reason for being" It is the intersection of four elements:

  • What you love

  • What you are good at

  • What the world needs

  • What you can be paid for

1 4

With a healthy dose of boldness, perseverance and determination- you can achieve anything you set your mind to. Being bold is about embracing your strengths and weaknesses, and using them to your advantage to achieve your goals.

Most importantly, never give up on yourself or your dreams, no matter how challenging or daunting they may seem.

Explore shop

From Ecuador to Your Home

Our brand takes great pride in its Ecuadorian roots, drawing inspiration from the rich culture, stunning landscapes, and vibrant traditions of our beautiful country. We embrace our Ecuadorian heritage as a source of strength, creativity, and authenticity, infusing it into every product we sell.